“aP” and “Barn Burning” a Compare and Contrast Essay”

Sammy from John Updike’s â€Å"AP† and Sarty from William Faulkner’s â€Å"Barn Burning† are two great examples of young people raising their standards and doing what they believe is right. In â€Å"AP†, Sammy is nineteen years old and works at a local grocery store named the AP. His life changes the day he quits his job after defending three girls that are â€Å"called out† by Lengel, the manager, for breaking the unwritten dress code. In â€Å"Barn Burning†, Sarty is a ten year old boy who struggles between the fine line of right and wrong when his father, Abner Snopes, is put on trial for burning down a barn. When his father attempts to burn down another barn, Sarty takes charge and warns the owner. â€Å"AP† and â€Å"Barn Burning† are short story classics that†¦show more content†¦Sarty never justifies his father’s actions and is aware that if he allows things to remain the same, he will become a product of his environment. This is his motive for warning Abner’s next barn burning victim and his chance to move on with his life. The time periods and locations in which â€Å"AP† and â€Å"Barn Burning† take place are very different. Sammy lives in a more favorable time in the United States than Sarty. â€Å"AP† is set in a small town north of Boston, Massachusetts around 1960. At this time, the United States was the main military manufacturer and financial power in the capitalist world. The â€Å"Hippie Movement† just started and shocked many traditional families with a new way of living. Sarty lives in Mississippi about twenty years after the Civil War. Life was tough for Mississippians post Civil War. The Southern states were in debt and devastation from the war was everywhere. Although America was transforming into a more modern country in both stories, the time periods in which they live are completely opposite. Sammy and Sarty are two protagonists that have to mature beyond normal circumstances and experience the â€Å"real world† at tender ages. Each character is forced to grow up and refine themselves in their darkest hour. Sammy and Sarty are both dissatisfied with their authority figures; however, the time periods in which they live take place in differentShow MoreRelatedDeveloping Management Skills404131 Words   |  1617 Pagesaware of a trademark claim, the designations have been printed in initial caps or all caps. Library of Congress Cataloging-in-Publication Data Whetten, David A. (David Allred) Developing management skills /David A. Whetten, Kim S. Cameron.—8th ed. p. cm. Includes bibliographical references and index. ISBN 978-0-13-612100-8 1. Management—-Study and teaching. 2. Management—Problems, exercises, etc. Kim S. II. Title. HD30.4.W46 2011 658.40071 173—dc22 I. Cameron, 2009040522 10 9 8 7 6 5 4Read MoreLogical Reasoning189930 Words   |  760 Pages........................................................................... 553 Exercises .......................................................................................................................................... 555 1 C H A P T E R 1 How to Reason Logically T he goal of this book is to improve your logical-reasoning skills. Your logical-reasoning skills are a complex weave of abilities that help you get someones point, generate reasons for your own point, evaluateRead MoreIgbo Dictionary129408 Words   |  518 PagesAbbreviations: Parts of speech of headwords have been indicated in this edition as follows adj. aux. v. cf. coll. conj. dem. E. enc. esp. ext. suff. H. infl. suff. int. int. lit. n. num. p.n. prep. pron. poss. quant. usu. v. Y. adjective auxiliary verb compare colloquial conjunction demonstrative English enclitic especially extensional suffix Hausa inflectional suffix interjection interrogative literally noun numeral proper name preposition pronoun possessive pronoun quantifier usually verb Yoruba derivedRead MoreProject Mgmt296381 Words   |  1186 Pages © Veer Images Typeface: 10.5/12 Times Roman Compositor: Aptara ®, Inc. Printer: Worldcolor Library of Congress Cataloging-in-Publication Data Larson, Erik W., 1952Project management: the managerial process / Erik W. Larson, Clifford F. Gray. —5th ed. p. cm. —(The McGraw-Hill/Irwin series, operations and decision sciences) Grayâ₠¬â„¢s name appears first on the earlier editions. Includes index. ISBN-13: 978-0-07-340334-2 (alk. paper) ISBN-10: 0-07-340334-2 (alk. paper) 1. Project management. 2. Time management

Should Prostitution Be Legalized - 1600 Words

Prostitution has been one of the oldest professions of all time. So should it be legal? When it comes to the topic of prostitution, a lot of people will readily agree that it is â€Å"wrong† for moral reasons and or religious beliefs. People will also argue that prostitution is in the bible stating it is wrong, but not everyone has the same beliefs and others do not believe in God. Everyone has different opinions and mindsets towards it. Where this agreement usually ends, however is with the question, if Prostitution be legalized. Some are convinced that it should not be legalized because it is considered sexual harassment, rape, battering, domestic violence, a violatation of human rights, childhood sexual abuse and many other reasons. Whereas others maintain that it should be legalized for many reasons such as it will reduce violence against women, it will make sex workers healthier, it is also a victim less crime and they can be a source of tax revenue. Plus, believe it or n ot, prostitution is not going away anytime soon. I agree with prostitution being legalized. Some women are forced into prostitution, It will also regulate human trafficking and it will make the streets safer. Now-a-days there is debate on why prostitution should be legalized. It should be legalized and treated as if it were to be any other job. They can also give the workers access to social security and health benefits, and they would be able to also regulate their places and terms of employment. OnShow MoreRelatedShould Prostitution Be Legalized?1406 Words   |  6 PagesProstitution is one of the largest controversial issue facing the United States. The definition of prostitution, according to Merriam-Webster’s Dictionary, is the act or practice of engaging in sexual relations especially for the money. Prostitution has been constantly bashed by the media and is currently legal in only one state. In this state, only one county has banned prostitution. Why is it illegal? What is wrong with prostitution that has made it illegal? These are the important questions thatRead MoreShould Prostitution Be Legalized?1048 Words   |  5 PagesWalker May,15,2015 Should prostitution be legalized? Most of us have heard of prostitution and the controversial opinions of people whether it should be legalized or not. The fact is that prostitution has been practiced for many years regardless of its legality. As defined in the dictionary prostitution is the exchange of sex for money. Out of the 50 states in the U.S., Nevada is the only states were prostitution is legal. On the other hand, in some European countries prostitution is not illegal andRead MoreShould Prostitution Be Legalized?1111 Words   |  5 PagesProstitution has been around for a very long time. There has been great debates over the last few decades about prostitution law reform. It is accepted by some, denied by others, or just forbidden. Prostitution is that one thing that people do and does not get brought up for discussion after the fact. It is what some people call dirty and distasteful. But prostitution whether legalized or not will continue to happen. I will argue that prostitution should be legalized becaus e it would bring more benefitRead MoreShould Prostitution be Legalized?1658 Words   |  7 PagesProstitution is an issue that has been debated in many countries. 22 countries have legalized prostitution. In the United States, prostitution is only legal in 11 rural counties in Nevada. It used to be legal in Rhode Island due to a loophole, but since 2009, it has been illegal. Women are not the only ones who are prostitutes, about 20 to 30% of prostitutes are male, which means both genders are affected by laws against prostitution. Men and women should be allowed to choose how they want to useRead MoreProstitution Should Be Legalized?1072 Words   |  5 PagesProstitution in America Some consider prostitution to be evil, sin incarnated. They believe that the act of fornication with an unknown and unloved person is unholy and should be punishable. They may believe that those who are prostitutes are not human, but instead creatures that have given into their most primal lust. To give into the carnal temptation of sex, and to resolve it through means that are not considered normal, sentences one to eternal damnation. Or so some believe, and I respect theirRead MoreShould Prostitution Be Legalized?1663 Words   |  7 PagesDecriminalizing prostitution in the United States will be a hazard to the nation. Prostitution has been often called one of the oldest jobs in the world. However, it has been illegal in nearly all societies throughout history. Currently, there have been various countries where prostitution has been legalized by the government, allowing people over eighteen year olds to work as prostitutes legally. Nonetheless, those countries have had several neg ative effects following the legalization of prostitution. NeverthelessRead MoreShould Prostitution Be Legalized?1725 Words   |  7 PagesProstitution Should Be Legalized Some say prostitution is the world s oldest profession. Yet, only a small percentage of the world’s government allows it. The legalization of prostitution is a very controversial topic due to many people’s moral beliefs. Prostitutes all over the world are treated as outcasts. A reason for people to be against prostitution could be due to their religious beliefs, moral standpoints, or lack of knowledge over the subject. Many religions state that sex outside of marriageRead MoreShould Prostitution Be Legalized?1188 Words   |  5 PagesShould Prostitution be legalized? Prostitution is defined as the engaging in, or agreeing to engage in, sexual conduct for a fee. Women are pushed into entering prostitution for many reasons including lack of education, poverty, and personal choice. Prostitution is currently illegal, but there is much controversy surrounding this issue. Picture in your mind this scenario: Jane is a 26 year old single woman who makes her living working the streets as a prostitute. She is clean, and is tested regularlyRead MoreShould Prostitution Be Legalized?1411 Words   |  6 PagesShould prostitution be Legalized? Whether or not prostitution should be legalized is, for some, a morally plagued question. The value society puts on sex can directly affect whether or not legalization will be considered. Even within Europe there is a drift. While France has banned prostitution it is legal in Germany, and has been since 2002. Is France morally outstanding, or is there something more to prostitution then what generally thought? The legalization of prostitution will affect many otherRead MoreShould Prostitution Be Legalized?1537 Words   |  7 PagesProfessor Petretto English 111 15 Nov. 2016 Should Prostitution be Legalized? Prostitution has been and may always be one of the most controversial topics in the United States. While there are some who argue that prostitution should be legalized, others do not agree with this theory. Some advocates argue that prostitution is a victimless crime and that it should be a decision that one chooses on his or her own. They also believe that the legalization of prostitution will minimize crime, increase tax revenue

Aromatherapy Free Essays

The history of aromatherapy is linked strongly to the development of aromatic medicine. The ancient Greeks, Romans and Egyptians all used aromatherapy oils. In the Doreen of France there are cave paintings found to be 18,000 years old that depict the use of plants for medicinal purposes. We will write a custom essay sample on Aromatherapy or any similar topic only for you Order Now The origins of aromatherapy have been lost with time before the keeping of any records. It is although believed that crude forms of distillation, the main method that essential oils are now obtained, were practiced thousands of years ago In Persia, Egypt and India. Distillation was used mainly for the extraction of exotic flower waters. The medicinal use of plants and their extracts In India has been continuous from ,000 years ago to the present day. One of the oldest known books on plants Is Indian and is called â€Å"Veda†. This book highlights the various uses of plants for medicinal and religious purposes. The human was seen as part of nature and the preparation was considered a sacred practice. Arrived medicine is one of the oldest forms of medicine practiced since ancient times. There is more information available about the development of plant use in Egypt. The Nile Valley became known as the Cradle of Medicine. Some of the plants brought to this area were codeword, cinnamon, frankincense and myrrh. In Egypt 5,000 years ago, there was a strong link between perfumery and religion. Each God was allotted a particular fragrance. It was the priest who formulated the aromas. The Egyptians used plants, aromatic oils and aromatic resins In the embalming process. They successfully preserved human bodies for 3,000 years using this method. The process of embalming and mummification was developed by the Egyptians in their search for immortality. The ancient Egyptians first burned incense that derived from aromatic woods, spices and herbs in honor of the Gods. It was their belief that as the smoke SSE up towards the heavens it would carry their prayers and wishes directly to the deities. The development of aromatics as medicines delivered the creation of the foundation that aromatherapy was built upon. In the hot climate and with poor standards of sanitation, aromatic substances were used to make life more pleasant and safer. The Egyptians were passionate about the use of simple fragrances and used them In their dally lives. At celebrations and festivals women wore perfumed cones on their heads that melted in the heat and released a beautiful scent. After washing, they sun and to refresh their skin. The use of aromas for religious and medicinal purposes was also adapted in other countries such as China, Greece and Rome. The Greeks expanded the knowledge of the Egyptians by recording and classifying the actions and main properties of plant medicinal. The father of holistic medicine, Hippocrates, was an advocate of massage and recommended the use of daily massage and a scented bath. He also recognized the medicinal values of aromas. Greece is subsequently famous because of the presence of Hippocrates. Another Greek, Messages, formed a perfume called ‘Angelino’. It was capable of healing mounds and in the reduction of inflammation. The Greeks used the knowledge they had gained from the Egyptians to classify the future study of plant medicine thus making a vital contribution. Because of the influence of the Egyptians and Greeks, the Romans became more appreciative of perfumes and spices. The word perfume derives from the Latin per fume, meaning â€Å"through the smoke†. This refers to the burning of incense. There are many biblical citations making reference to incense together with the use of ointments and plant oils. As the Roman Empire spread, the knowledge of the healing properties of plants parade also. Roman soldiers went on long Journeys and collected seeds and plants which in time reached Britain and other countries, eventually becoming naturalized. Among these were parsley, fennel, sage, thyme and rosemary. The Romans used lavish means for plant aromatics with baths and massage being most recognized. Romans also used aromatic plants for beauty treatments, cosmetics, hygiene, and medical treatments. Distillation In 980 AD a man named Vaccine was born in Persia. He is responsible for making a vast improvement to the basic distillation units known then. He extended he length of the cooling pipe forming a coil shape. This enabled the vaporized plant molecules and steam to cool down more rapidly and efficiently. With improvements to the distillation process, more attention was giving to essential oils because of new formulae for ointments and perfumes. It is believed that the use of essential oils as we know them today began at this time. During the Holy Wars, the Crusaders were treated for stomach problems with the same plant medicines used by the natives. These would include the floral waters and essential oils. On their Journey omen they would have stopped at various Mediterranean islands where the knowledge of plants had been preserved from Roman times. The Crusaders brought home perfumes and flower waters for their wives relaying the stories of the medicines being known once again in Italy and perhaps for the first time in the rest of Europe. During the Middle Ages aromatic plants such as Thyme and Melissa were cultivated in monasteries. In the 12th century a German Abbess, Hildebrand, grew lavender for therapeutic properties which he also used as an essential oil. Throughout the 14th century, Frankincense and Pine were found to be burned in the trees. Perfume candles were burned inside and garlands of aromatic herbs and spices were often seen worn around ones neck in a bid to fight against the deadly plague which raged throughout Europe. Venice was the gateway to trade with the Arabs. Perfumed leather for gloves was first discovered here. In 1 533, Catherine De Medici influenced the production of essential oils and perfume in France. The area of Grease in France became the main perfume producing area. The Renaissance period brought with it the wide use of essential oils because of improvements in methods of distillation. The first botanical gardens were introduced in Europe prior to the birth of Christ. They were later to be found in many monasteries. During the 16th Century, Royal Hungarian Water was produced by the distillation of alcohol with fresh rosemary blossoms. Another infamous water was introduced by a Franciscan monk who left Italy to live in Cologne in 1665. The recipe for ‘Aqua Memorabilia’ was made world famous by his nephew J. M. Farina. It is known nowadays as the well known ‘AAU De Cologne’. It was used as a health-promoting lotion and included the essential oils of bergamot, lemon, orange, lavender, thyme and smeary. These were then diluted in strong ethyl alcohol. In Britain by the year 1700, the use of essential oils was widespread. It was used in mainstream medicine until the time came that chemistry allowed the synthesis of materials within the laboratory. Around the time of the Bubonic Plague, doctors would walk through streets wearing hats with large ‘beaks’. Within these beaks they placed aromatic herbs so that the air inhaled passed through them and this air was believed to be antiseptic. The decline of the use of herbs in Britain is partly due to the Industrial Revolution. The relocation of peoples housing to smaller terraced houses with little or no gardens resulted in a decline of the use of fresh herbs. By the year 1986, chemistry was becoming increasingly important. The drugs produced through the synthesis of the therapeutic properties from plants have proved to be very powerful in the role of modern medicine. The synthetic copies of the natural healing materials tend to be toxic and do not appear to have the same respect for the living human tissues. During the early years of this century a renewed interest in natural healing methods became apparent. This was no doubt stimulated by the side effects shown after long properties of essential oils. Essential oils were used on the wounds of those who suffered in the awful trench warfare of 1914- 1918. Gatepost © discovered in his research that essential oils take 30 minutes to 12 hours to be absorbed by the human body after application to the skin. Aromatherapy was introduced by beauty therapists using massage techniques which is why aromatherapy has appeared to be, for many years, a massage using essential oils. The main use of aromatherapy in Britain was to relieve stress and improve skin conditions by massage and only sage. Today aromatherapy is growing hugely in popularity and is recognized widely for an alternative treatment by many people. The use of the essential oils and plants has increased hugely in recent years. It is in general considered to be a complementary therapy. It is also being recommended by professional health careers as a complement to traditional medical treatments. Aromatherapy has been associated with massage as a method of delivering essential oils. There is growing evidence that aromatherapy treatment has many positive side effects on medical conditions either alone or in conjunction with traditional medicine. How to cite Aromatherapy, Papers

Social Media and its Impact on Business Communication

Question: Discuss about theSocial Media and its Impact on Business Communication. Answer: Introduction Technological advancement in the world is brining changes to every aspect along with the businesses. One of the very important and major advancement of technology is the social media tools or the platforms that are available in order to serve the people with the facility of communicating and connecting with each other (Mangold and Faulds, 2009). All the people in the world are adopting new methods and technological applications for making interaction with others. Social media has paved their steps in businesses also and the most important function that has been affected by the evolution of social media tools is business communication. Involvement of social media in businesses has totally transformed the way businesses are communicating these days. Social media brings such facilities to the people so that they can immediately communicate and interact with each other (Power, 2014). The social media platform act as the medium that provides a forum for the people by which they can speak and share their views regarding the products and services they are experiencing. It is not only the companies but the customers are themselves using media as the tool to share their views regarding their experiences (Qualman, 2010). The social network mediums help the companies to interact closely with their customers in order to get their feedback on the products and service they are serving to the customers. With the help of traditional communication methods, the companies cannot have the two way communication with the people but social media platforms allow the companies to have two way communications with the customers. No business is left untouched with the impact of social media. This is because every company wants to compete with the competitors in an innovative and technology allows the companies to make use of it in different forms and functions (Kaplan and Haenlein, 2010). Companies can use social media platforms to perform different functions. Companies have two options, either they can restrict themselves in the controlled wall or can use social media platform to explore the customers needs and requirements. This can help the companies to show their human side to the customers so that customers can relate to the brands. Being hidden is the surely not the choice of todays business owners (Van Dijck, and Poell, 2013). They want to be known and thus they have to break the wall of restriction and come out of their way to reach their customers. Social media has caused several shifts in the business communication functions of the companies. The first shift is from selling the products to making co nnections. Earlier, companies have the mindset that customers relationship can be made by selling the products whereas now the companies have different point of view. Companies think that making connections is more important before selling the product. The social media sites likes Facebook and twitter allow the companies to make those connections with the customers. The major goals of companies these days is not just selling the products but engaging the customers (Edosomwan, Prakasan, Kouame, Watson and Seymour, 2011). This is because most of the companies these days are customers oriented companies and produce the products and services according to the needs of the customers. These needs can be identified and analyzed by communication eth the customers and social media do it all for the companies. The next shift is regarding controlling the image to broadcasting the image. The companies these days are broadcasting everything they do. This creates a bond between the companies and t he customers and thus customers can decide which brand is fit for them according to their choices and affordability. The next shift has been observed in reach of the companies. Social media networks have allow the companies to reach to large masses of customers in minute of time with minimal efforts (Aral, Dellarocas and Godes, 2013). The online sources help the companies to post their videos, images and even the latest offers on the sites so as to reach all the customers who are accessing those sites on daily basis. This also helps the customers to know about the latest offers and discounts by the companies. As far as the benefits of the social media in business communication is considered, it can be used for different purposes. It is not only chatting and interaction with the customers that frames the business communication functions but accessing the customers data d then contacting them with customized messages is also a part of business communication. Social media sites allow the companies to access the data of the target audience that can be used to contact those customers who hare relevant for the company's current released products or services. This helps the firms to divide their customers according to the choices (Evans, 2010). If the companies have their presence on social media networks, it helps the companies top connect with more and more users or customers. This develops the trust of the customers over the brand as they can rely on the brands. This is because social media presence of the companies acts as the evidence of companys existence. Social media is the very cost eff ective way to promote the products. This is because it allows posting the real time ads on the sites as well as providing the facility to get the reviews back at the same time. Lead generation is the most important part of business and social media communication allow the companies generate higher leads the any other marketing method. As far as the experiences of the customers are considered, the customers also like the brands that provide them importance rather than the brands that so not communicate or interact with them (Dijkmans, Kerkhof and Beukeboom, 2015). Making interactions with the customers create sense of belongingness among the customers and they can relate to the brands. Social media limits the obstacle of distance. It is necessary for the company to have physical presence in the country or the place where the marketing is to be done. There are many Australian companies that use social media as the tool to communicate with their customers. One of the companies is Telstra that uses the social media as the very important tool for marketing. Telstra is the company that encourages their employees to use social media as well so that the company can easily contact them and with their contractors anytime everywhere. It is the telecom companies that can only conduct their businesses if the customers keep in connect with them (Macnamara, 2010). This is because telecom is the service that allows the people to communicate. Thus, it is very important for the company also to connect with its customers. As far as social media segment of the company is to be considered, it has been identified that the company believes in 3R; s. the first R is representing, second R is responsibility and third R is Respect. if the social media tool that have be used by the company is discussed that it is to be analyzed that the social networking sites that have been used by the company are Facebook, twitter, LinkedIn, My Site etc. if the colony wants to post ads and images then it also uses sites or platforms like Flickr and YouTube to post the videos as well. Company is also involved in discussion and forums through the mediums like Yhaoo1Group, Google etc. Telstra use many platform such as Facebook nada other social networking sites so as to develop its brand image among the people (Bozarth, 2010). Other than these sites, CrowdSupport is one of the strategies that have been used by the company. This is the platform that allows the customers of the company can make conversation about their experiences with the service they are getting from the company; the customers can share their views and talk to each other regarding the services. this platform allow the company to get the most relevant feedback about the service the company is offering to the customers and it also helps in taking corrective actions in the processes of the company wherever required. Company can get the idea about making improvements in the products nada los about the needs of the customers so that the services or the products can be modified according to the needs of the customers. Telstra owns a digital customers care team that talk to the customers in order to resolve their queries regarding the services and the offers that are available to them. The conversation that is made used to be very casual in nature so that customers do not hesitate to tell his problems. Having direct conversation also helps the customers to share their feeling and experiences n more expressive way. Some of the above discussed strategies are very useful for any of the companies like Telstra. Telstra is making an effective use of the social media technology in order to develop its customers service techniques and enhancing the communication with the customers, the above discussion clearly mention that the social media techniques that are used by Telstra is supporting the business activities of Telstra and social media is playing great role in developing the companys business communication (Juriov, 2017). Telstra is using the social media platform for different purpose such as campaigning, broadcasting; promotion etc. promotion and marketing are the techniques that are used since years by the companies to create awareness about the company and the products. This requires the companies to communicate with the customers and the stakeholders. Online marketing is the subset of social media marketing these days. The social media or online platforms allow the companies to have direct contact with the customers. Telstra has used almost all methods of social media in order to conduct online marketing (Treem and Leonardi, 2013). Using these platforms for communication helps the companies to have frequent conversations with the customers and also helps them to known about the daily changes in the needs of the customers. Most of the firms in todays world are using these tools in order to showcase their strengths to the customers. This is because the competition that is prevailing in the market i s so much fierce that the companies need to implement the innovative strategies frequently so that they can be stand out of other companies. Business in these days is not that easy to conduct, this is because customers have wide range of products and brand available to the, thus, the firm that will be able to attract the customers can only be the own who can lead the market and the industry. The people are becoming more conscious about the brand and they relate themselves with the brand image (Schulze, Schler and Skiera, 2015). Thus, social media interaction with the people helps the customers as well as the companies to choose their target according to the relevancy of the image. This is because some of the brands to sell the products that are only for the people in premium range and some of the customers also prefer to buy the products with the brands which have good image in the market (Herngaard, 2011). These types of changes in the requirements and the choices of the customers and the market forces the firms to make direct contact with the customers so that relevant data and information can be gathered according to the choice of the customers It can be summarized with the above discussion that making connection with the customers is the hour of need for the companies. The above discussion about Telstras social media networking suggests that companies are making innovations in their the strategies to use the social media platform for different purposes such as making connections sharing information, taking reviews etc. Globalization is the businesses forces the companies to take such steps so that they can cater more and more customers sitting at one place (Perrin, 2015). Social media is proved to be boon for business communication because it provides many facilities to make direct contact with the customers of the businesses. It not only proved beneficial for the companies but also for the customers who can get the information about any of the products and the brands with just a click. References: Aral, S., Dellarocas, C. and Godes, D., 2013. Introduction to the special issuesocial media and business transformation: a framework for research.Information Systems Research,24(1), pp.3-13. Bozarth, J., 2010.Social media for trainers: Techniques for enhancing and extending learning. John Wiley Sons. Dijkmans, C., Kerkhof, P. and Beukeboom, C.J., 2015. A stage to engage: Social media use and corporate reputation.Tourism Management,47, pp.58-67. Edosomwan, S., Prakasan, S.K., Kouame, D., Watson, J. and Seymour, T., 2011. The history of social media and its impact on business.Journal of Applied Management and entrepreneurship,16(3), p.79. Evans, D., 2010.Social media marketing: the next generation of business engagement. John Wiley Sons. Herngaard, A. 2011.The Imapact of Social Media. Available at : https://www.mindjumpers.com/blog/2011/01/the-impact-of-social-media/ Accessed on: 26 April 2017 Juriov,E. 2017.ONLINE. The impact of social networking on business and business ethics. Available at: https://pdfs.semanticscholar.org/0088/ef899014797f536edbec3497b94a32c27fd4.pdf Accessed on: 26 April 2017. Kaplan, A.M. and Haenlein, M., 2010. Users of the world, unite! The challenges and opportunities of Social Media.Business horizons,53(1), pp.59-68. Macnamara, J., 2010. Public relations and the social: How practitioners are using, or abusing, social media.Asia Pacific Public Relations Journal,11(1), pp.21-39. Mangold, W.G. and Faulds, D.J., 2009. Social media: The new hybrid element of the promotion mix.Business horizons,52(4), pp.357-365. Perrin, A., 2015. Social media usage.Pew Research Center. Power, A., 2014. What is social media?.British Journal of Midwifery,22(12). Qualman, E., 2010.Socialnomics: How social media transforms the way we live and do business. John Wiley Sons. Schulze, C., Schler, L. and Skiera, B., 2015. Customizing social media marketing.MIT Sloan Management Review,56(2), p.8. Treem, J.W. and Leonardi, P.M., 2013. Social media use in organizations: Exploring the affordances of visibility, editability, persistence, and association.Annals of the International Communication Association,36(1), pp.143-189. Van Dijck, J. and Poell, T., 2013. Understanding social media logic.